Whitman-Walker Annual Report

Objective & Strategy

Designed the Annual Report tempate for Whitman-Walker, summarizing the organization’s performance during a transformative year. The design needed to achieve three critical goals:

  1. formally introduce the new organizational structure (the distinct Health System and Foundation entities);
  2. celebrate significant milestones, including the launch of telehealth, the expansion of legal and youth services, and progress on the new 14th Street building;
  3. manage the professional presentation of extensive financial data and donor recognition lists within a compelling, mission-driven narrative.

The overriding strategy was to present Whitman-Walker not just as a provider of services, but as a dynamic community pillar driven by its tagline, “we see you.”

Role: Organizer & Graphic Designer

Format: Digital Report

Client: Whitman-Walker Health